Commercial leadership · Netherlands

Turning commercial complexity into clear momentum.

I’m Anastasios Savvidis — a senior commercial and sales leader. I build clarity across strategy, people and execution, while offering a limited number of practical consulting and mentoring engagements.

01 Strategy

02 People

03 Execution

Contact me about a leadership role ↘ Explore consulting

Anastasios Savvidis, commercial and sales leader

Permanent sales leadership opportunities

Practical consulting for growing SMEs

Sales mentoring grounded in real work

Profile / 01

Commercial leadership is where direction meets disciplined execution.

My career spans industries including maritime technology, satellite communications, FMCG, distribution and retail. I have repeatedly entered unfamiliar industries, learned quickly and earned trust through reliable commercial execution.

My strength is the combination of commercial drive, consultant-like diagnosis and people-aware leadership: understanding root causes, building strong relationships and creating the structure teams need to perform.

Based in Utrecht and authorised to work across the EU, my priority is the right long-term Sales Manager, Regional Sales Manager or Head of Sales opportunity. Alongside that search, I accept a limited number of independent consulting and mentoring engagements.

Commercial strategySales leadershipStrategic accountsRevenue retentionTeam developmentNegotiation

Selected impact / 02

Experience built in environments where the details matter.

Selected examples of scope and contribution. Client identities and confidential commercial information remain private.

Inmarsat / ViasatMaritime technology

Protecting long-term value across complex international accounts.

Commercial ownership across a multi-country portfolio, combining renewals, forecasting, pipeline management, strategic upselling and cross-functional coordination.

Aligned customer priorities with commercial and operational teams
Provided day-to-day functional leadership and mentoring to sales support colleagues
Focused on retention, disciplined execution and durable account relationships

10+countries within assigned portfolio scope

InmarsatCommercial transition

Creating confidence during a high-complexity transition.

Played a leading customer-facing role across an assigned territory within a publicly reported maritime transition involving more than 2,000 vessels.

Programme scale is public context; responsibility was limited to the assigned territory and workstream.

Coca-Cola HBCFMCG

Commercial execution across competitive regional markets.

Managed a broad on-trade and off-trade territory, developing customer relationships and coordinating market execution across four regions in Greece.

Independent consultingSME sales operations

From inbox activity to a shared commercial rhythm.

Reviewed the customer journey of a Greek consumer-services SME and introduced a lightweight shared pipeline, qualification standards, follow-up structure and team coaching.

See the approach ↘

Business consulting / 03

A clearer commercial system — designed for the business you actually have.

I support founder-led and small-to-medium businesses across Europe whose sales have grown informally and now need clearer structure, stronger routines and better team execution. The work begins with diagnosis, not a pre-packaged solution.

Discuss a commercial challenge ↗

Commercial diagnostic

Map the customer journey, pipeline, responsibilities and decision points to identify where momentum is being lost.

Sales process & pipeline

Create practical stages, qualification standards, follow-up expectations and management visibility the team can sustain.

Customer growth & retention

Strengthen customer conversations, account planning, renewal discipline, stakeholder coverage and opportunity development.

Team capability

Turn commercial expectations into coaching rhythms, conversation guides, negotiation preparation and everyday execution habits.

Anastasios Savvidis presenting a commercial performance analysis

Sales mentoring / 04

Practical, individual support

Practical mentoring for people entering sales or building confidence early in their career.

Designed for graduates, early-career sales professionals and people considering a move into sales. We focus on the real situation in front of you and build practical judgement, confidence and structure.

Entering a sales careerRelationship buildingPipeline & prioritisationCustomer conversationsJob-search positioningCommercial confidence

Explore mentoring

How I work / 05

Diagnose

Understand the commercial reality before prescribing a solution.

Structure

Create priorities, ownership and a practical operating rhythm.

Develop

Build the capability and judgement of the people doing the work.

Deliver

Translate decisions into sustained execution and measurable learning.

Start a conversation / 06

Different objectives.
One useful conversation.

Whether you are hiring a commercial leader, improving a sales organisation or developing your own commercial approach, tell me what you are working through.

Leadershipanastasios@asavvidis.com↗ Consultingconsulting@asavvidis.com↗ Mentoringmentoring@asavvidis.com↗